Integrated Marketing Communications
IMC is the University's central team of creative marketing, communications, design, and media professionals whose goal is to create passionate and loyal advocates for Pepperdine. We tell the Pepperdine story by designing and delivering world-class integrated marketing and communication strategies to assist in brand development, recruitment, and life-long engagement.
IMC promotes the University, focusing on the images, messages, and experiences that comprise the Pepperdine story in the marketplace. Main areas of focus include Brand Marketing and Development, Communications, Creative, Digital Media, and Digital Marketing.
IMC partners with the University's five schools and central departments to create passionate and loyal advocates for Pepperdine. Learn more about collaborating with our department.
IMC offers a variety of resources to help you achieve your marketing and communications goals. Explore the following pages to find brand style guides, training, policies, and more.